The Company is a contemporary lending firm that uses technology to make loans simpler, faster, and more accessible to their customers.

The largest segment is lending to MSME with outstanding AUM of INR1,590 cr as on Sep 23. The other significant core segment is lending to school and healthcare equipment financing, having outstanding AUM of INR1,370 Cr as on Sept 23. The other segment is the lending through partnership platforms with outstanding balance of INR1,410 Cr as on Sept 23.

Crisil has reaffirmed the Rating at “A” which reflects the all-round development seen across parameters – AUM Growth, Increase in
profitability and Lower credit costs. 

A billion-dollar fund based out of GCC with focus on investments in India is looking to invest in solid Indian businesses. 
Their investment style is long term and they work like partners to the founders.
They invest equity in both listed and unlisted entities.
They are largely sector agnostic but will not do real estate and trading kind of entities.
They are looking for good and growing businesses with strong founders where the strategic investment can help grow value multifold.
They would like to invest typically Rs 90-120 Crores in a transaction.

About Company

A B2B category creator and leader in India. The Company is present across staples, food, FMCG, lifestyle, electronics, electrical, general merchandise. Their tech platform covers everything from Logistics, Whole sale trading companies, NBFC to Payment aggregation.  

About Founders

The Group is Founded by ex Flipkart leaders Mr. Vaibhav Gupta, Mr. Sujeet Kumar, Mr. Amod Malviya who played significant roles in building ecommerce in India and they hold in the range of 25% in the company.

Investors

Lightspeed, DST Global, Altimeter, GGV, M&G Prudential, Nomura, Microsoft, Kaiser etc.

Sales Mix

Majority of the sales are comprised of categories such as staples (~75-80%), FMCG, Fresh (vegetables & fruits,) meat (25%).

Highlights

·     Solving real customer pain points via transparent price discovery, assortment of genuine products, convenience of door delivery, democratized access to credit and capital efficiency.  

·       It has a full stack approach of commerce + logistics + lending.

·       It is a inventory led model with footprint of over 140 warehouse locations operating in over 7K pin codes.

·       Has deep capabilities which are deep in low-cost supply chains, sourcing, lending and go-to market.  This has resulted in over a 60% market share.   

 Key Metrics FY 2022-23

Revenue: 4,000 crores

·       PAT (Loss) : ~(100)  crores

·       Total Assets: 520 crores

·       Net Equity:  170 crores

Transaction

Looking for an embedded credit line starting from Rs. 25 Cr. with extension to Rs. 75 Cr. with following options.

 Option 1

 Super Vendor will make available the required the produce/material to the company for 90 days credit period. The Company will make payment to Super Vendor on expiry of 90 days. The Cost of the produce/material would include the cost of credit period i.e 90 days less 15 days of normal credit period.

 Option 2

The lender in form of a payment aggregator can pay current vendors of the company directly on behalf of the Company on expiry of 15 days (normal credit period) from invoice date/material received date and will collect repayment from the Company at the end of 90 days’ credit period. The Company will pay the service charges in consideration of this facility to the payment aggregator for 75 days’ period.

Security

The Company will provide 

1.      Post dated cheques (PDCs) for repayment of loan.

2.      Corporate Guarantee from its group company i.e NBFC which is having unutilized credit line approximately 150 Cr.

3.      Any additional security coverage can be discussed to make financier comfortable.

 Debt INR 2-20 Cr. through NCD

Product Features:

·       INR 2-20 Cr via NCD (In specific situations, an additional INR 20 Cr. may be considered)

·       Tenor 12-30 Months

·       Security: first/pari-passu/2nd charge over company's assets

·       Principal repayment can be customized to match cash flow

·       No warrants/equity rights

·        ROI/Coupon 16-20% varying on profile of the company/risk assessment

Eligibility: 

·       Professionally managed Pvt Ltd companies with annual revenue rate of INR 15-500 Cr.

·       Either profitable OR >6 months proven cash runway

·       Gross Margins > 20%

·       Debt/Equity < 3.5x for profitable companies, and < 2x for loss-making

·       Sectors-agnostic. Except Real-estate

The Company operates through two Brands comprising:

• A legacy Saree Brand
• A modern fast-fashion Blouse brand

Largest Saree brand in East India
• 25 showrooms
• 52 years old legacy
• 85% Share in Revenue

A fast fashion designer blouse studio
• 1000+ Readymade Blouses
• Made-to-Measure Blouses
• 72 Hour Delivery
• 7 EBOs and 15 SIS
• No organised competitor

FY23-24 Revenue: INR70 Cr (+169% YoY)

37%: Gross Margins

15%: EBITDA at store level

10%: EBITDA at corporate level

7%: PAT

All PAT +ve stores

Brand Strengths - Saree:

• Highest number of Saree Stores in the East
• Legacy and heritage
• Extensive product range & Expertise
• Competitive pricing
• Asset Light Model
• Low Capex Cost of INR 2500/sq.ft.
• All Profitable Stores

Brand Strengths - Designer Blouse:

• 72-hour Turnaround Time
• Largest Design Variety
• Premium raw material
• No competitors in the organized market

The Present Challenges in the existing market:

·       The missing "Human Touch": Learners are not able to develop an emotional connect either with the content nor the facilitators/teachers in the online medium. Learning process needs to be a purely personal experience for it to create an impact.

·       "One size fits all" approach: Existing learning solutions are not customizable. The learning experience today is being treated like a commodity & not options to choose from.

·       Market gap: Even with a few learning options available in the market, the existing solutions are not effective. According to various surveys, the learners are not completing the online courses. The average completion rate is less than 10% across all levels.

Solution being provided:

·       Improved Human Touch: The entire learning experience is designed using storytelling, where majority of the content is stories/real world scenarios created as short films or live experiences with human actors instead of animations which helps the learners connect with the content on a human level

·       Customized Learning:  An interactive learning experience, wherein the learner is engaged continuously via interactions with the system. Both the Online video & Live Experiences are driven by the user inputs where in the user will have to make a choice for the content to move forward, taking the engagement to the next level.

·       Multiple Options Available: For all the skills the learners can choose from multiple learning modes. The learners will be able to choose from an inventory of interesting experiences & the scenarios that they would like to learn from.

The services being provided:

·       Netflix like learning: Learning Inn is an interactive learning portal, with story-based & short-film based content where in the learner interacts with the portal making key decisions that control the flow of story. The learning is assimilated from questionnaires carefully designed to translate the story & experience to learning.

·       Online Live Learning: These are custom created Live experiences where in the learners interact with actors to achieve a specific task. At the end of the experience, the facilitator interacts with the learners helping them draw conclusions & learn from the experience.

Launched in 2022, it is a rapidly growing Homegrown Coffee brand.

Key Value Propositions:

·       Quality across Budget Options: The same quality of ingredients and brewing techniques lead to consistency in taste

·       Affordable Luxury through Efficient Operations: Offers a middle-ground solution that aligns with the aspirations of discerning consumers for both quality and affordability.

·       Cost efficient compared to Premium chains: Provides a cost-effective alternative without compromising on the premium feel

·       Idea space for work & leisure: Being mid-range coffee chain strikes a balance between a formal and relaxed atmosphere, making it an ideal space for both work and leisure

·       Leadership: The Team has 60 Years of collective industry mastery product

·       Product and Taste Research: Backed by 2.5 years of research on taste

Key Matrices (23-24):

·       GMV: INR11.1 Cr

·       QSR Sales: 6.50 Cr

·       Company Revenue: INR3 Cr

·       EBITDA: INR0.63 Cr

·       MRR (Mar): INR62 lacs

Fund Ask:

INR8 Cr to expand its cafes, Marketing and Branding expenses; expand its team and operational expenses

The Company offers Ayurvedic medicines and wellness products through various channels.

They prepare their own ISO, HACCP and GMP certified proprietary Ayurveda medicines and over 180 wellness products in its UP-based manufacturing unit.

Provides personalised treatment to millions of people worldwide through its online Ayurvedic centre and telemedicine practices

A multilingual Contact Center AI company, has built proprietary voice and language tech to streamline customer communication for enterprises in telecom, healthcare, e-Commerce and BFSI.

They have built state-of-the-art enterprise AI infrastructure for an autonomous digital lending experience. 

As of today, they are managing lending communication strategy and operations for 40+ biggest financial institutions in India including nationalised government banks, upper layer NBFCs, HFCs, MFIs and app-based lending platforms.

They have a platform - AI SaaS for Hyper-productive Lending Teams

How is it different:

• Omnichannel Communication AI Stack
• AI Agents – Sales & Collections
• Adaptive Communication Strategy
• Personalized Workspaces
• 12 Bhartiya Languages
• CRM, MIS & Scorecards
• Compliant & easy API integrations
• Wholistic Customer Lifecycle Management

As of today, they have:

• 50: BFSI Customers
• 30M: Borrowers
• $180M: Loan Under Management Per Month
• $1.3B: Loans Collected
• 8%: Delinquency Reduction

Their Competitive edge:

• Speech AI Models trained on 500K hours of real-world conversations
• Pre-trained Large Action Model (LAM) to orchestrate targeted conversations across end-to-end customer lifecycle
• Contact Center Software Stack with Live Agent Productivity Analysis & Augmentation Tools

Their ARR has grown by 400% compared to last fiscal year (FY23). They aim to maintain the momentum and grow aggressively on the back of healthy sales pipeline in the upcoming FY. 

They are looking fr INR 2.5mn fund raise Series A.  Previously, they have raised INR18.5 cr in 2022

Founded in 2015, the brand caters to the needs of middle and lower middle income group; to create value segments and to satisfy the customers with good quality products at reasonable prices.

It is one of the fastest growing fashion & lifestyle Company, which operates as a "ONE STOP SHOP” catering to the complete fashion needs of the entire family

Currently operating with 53 stores in 51 cities and in 13 states with a retail area space spread across approximately 4.6 Lakhs Sq. Ft. with a strong presence in Eastern India, especially the North East. 

INR100 cr capital infusion will empower them to expand into new business line such as FMCG. With adequate funding and the introduction of new product lines, the Company project a gross profit of approx. ₹ 96 Crore in FY2025.